Why Is My ITV Hub Not Working? (Troubleshooting Guide)

With over 30 million registered users, ITV Hub is undoubtedly one of the UK’s most popular online video-on-demand services.

After all, this streaming service is free, with users only required to set up an account to access a whole world of entertainment.

It is not surprising that ITV Hub is among the first apps entertainment enthusiasts download when they acquire a smart TV.

But as much as ITV Hub is a reliable VOD app, it has its fair share of technical issues and shortcomings.

For some reason, your ITV Hub might stop working unexpectedly, leaving you frustrated as you try to fix it.

This detailed guide explains possible reasons your ITV Hub is not working and how to fix the issue.

Why Is My ITV Hub Not Working


The most common reasons why your ITV hub is not working are:

  • Poor internet connection
  • Software update issues
  • Server issues
  • Device incompatibility

The best fixes to try: 

  • Ensure your Wi-Fi connection is reasonably fast. If possible, use a wired connection (Ethernet cable). If your Wi-Fi is fast enough but you’re too far away from the router, try moving closer to it. Alternatively, install a Wi-Fi extender.
  • Update the ITV hub app on your device.
  • Try using some other device – the app might be incompatible with your device.
  • Clear Cookies and Cache on your Browser.
  • Try resetting the ITV Hub app.
  • Uninstall/Reinstall the ITV Hub app.

Introducing ITV Hub

Reasons Your ITV Hub Is Not Working & How to Fix Them

Internet Connectivity Issues

ITV Hub is an online streaming service that requires a fast and stable internet connection to work optimally.

If your network is down, ITV Hub will always ask you to check your internet connection when you try to launch the app.

Whether are using a smartphone or tablet to watch your favorite shows, you must ensure your Wi-Fi connection is reasonably fast to avoid buffering issues.

The recommended connection speeds are 800kbps but consider upgrading to faster speeds for an enjoyable viewing experience.

You can check your network speed by visiting the Speed Test website.

If ITV Hub is not working because of weak signals, consider moving your router closer to your device to improve reception.

You can also install a Wi-Fi repeater or booster to eliminate dead zones and improve coverage in your space.

Software Update Issues

ITV Hub is one of the most updated streaming applications. Its owners often send regular software updates to fix bugs and enhance security.

As such, your ITV Hub might stop working because you haven’t updated the app and are attempting to run an older, outdated version.

The good news is that the ITV Hub app automatically updates itself as long the connected device is on, and you have a stable internet connection.

To manually update the ITV Hub app on a mobile device, go to Google Play Store or Apple Store and search the app before tapping Update.

The procedure for updating the ITV Hub app is the same on most smart TVs. Here’s how to update the ITV Hub app on a Samsung Smart TV:

  • Find the apps area
  • Go to the ITV Hub app
  • Press and Hold the Enter/OK button for a few seconds until a sub-menu appears
  • Select Update Apps
  • Click Update
  • Reboot your TV and launch the ITV Hub app

Server Issues

Simultaneous access by many users can cause the servers to crash and stop your ITV Hub from working.

Scheduled server maintenance and upgrades can also cause your ITV Hub app not to work as expected.

Unfortunately, there is nothing much you can do other than wait for the ITV technical team to restore normal operations.

You can contact ITV via their social media pages to find out when to expect normal services to resume.

Device Compatibility

Your ITV Hub might not work because of compatibility issues. 

Contact ITV to establish whether your smartphone or smart TV is among the unsupported devices.

Other Ways to Fix ITV Hub Not Working

Clear Cookies and Cache on your Browser

You can use your computer’s browser to access ITV Hub, but you must accept Cookies to watch your favorite shows.

ITV uses cookies to know your trends and preferences and eventually determine what adverts to show you.

Unless you clear them from your browser, these cookies can cause problems, leading to your ITV Hub not working.

Here’s how to clear cookies and cache on a Firefox browser:

  • Press the Menu button at the top right of the screen
  • Select Preferences
  • On the left pane of the screen, select Privacy & Security
  • Scroll down to Cookies and Site Data
  • Select Clear Data
  • Check all the boxes and click the Clear button
  • Click the Clear Now button
  • Restart your browser
  • Visit the ITV website and accept all cookies afresh

How to Clear Cache and Cookies on a Firefox Browser

Reset the ITV Hub App

Resetting the ITV Hub app on your phone or TV can help clear bugs and resolve functional issues.

Follow these steps to reset the ITV Hub App on your TV:

  • Launch the ITV Hub app on your TV
  • Go to Settings by selecting the gear icon at the top right corner
  • Use the arrow keys on the TV’s remote to scroll to the about section and press OK
  • Scroll down and select Reset
  • Press the OK button to confirm your selection
  • After the reset process is complete, reboot your TV
  • Relaunch the ITV Hub app and check if these steps resolved the issue

How to Reset the ITV Hub App

Uninstall and Reinstall the ITV Hub app

If you’ve tried the above steps and nothing seems to work, uninstall the ITV Hub app and reinstall it afresh.

If you are using a mobile device:

  • Long tap the ITV Hub app until a sub-menu appears
  • Select Uninstall
  • Go to Google Play Store or Apple Store
  • Search for the ITV Hub app and install it
  • Check if this resolves the issue

Frequently Asked Questions

Question: Why is ITV Hub not showing programs?

Answer: The ITV Hub does not show all programs because of copyright issues and legal rights. Sometimes, they can only run some programs on their website, not the app, for advertising reasons. The VOD company makes money from advertisers and might optimize some programs for specific devices as requested by the sponsor.

Question: Can I watch ITV Hub Outside the UK?

Answer: The ITV Hub is not available abroad because of international legal rights. The platform does not hold the rights for all shows. The only way to watch ITV Hub outside the UK is to use a premium VPN to navigate geo-blocking settings.

Question: How to reset the ITV Hub app on my TV?

Answer: First, load the ITV Hub app on your TV and go to settings at the top right corner. Scroll right using the arrow keys on the remote and select the about section. Next, scroll down and select Reset. Press the OK button to confirm your selection. Lastly, reboot your TV and reload the app.

Question: Why is the ITV Hub app different on Smart TV?

Answer: The ITV Hub app is different on various devices because of compatibility reasons. The app is compatible with smart TVs, mobile phones, tablets, desktops, and game consoles. Each device, including your smart TV, runs different operating systems and has varying underlying hardware. Your ITV Hub app will vary on your television, depending on the installed OS and the underlying hardware.

Question: Why do I have to keep signing into ITV Hub?

Answer: ITV Hub does not require you to sign in every time you launch the app. The app normally keeps users logged in unless the streaming service is offline or you’ve just upgraded ITV Hub on your smart TV. Internet connectivity issues may also cause the app to lose contact with the server, thus requiring you to log in again. If the problem persists, consider rebooting your router, clearing the ITV Hub cache, or uninstalling and reinstalling the ITV Hub app.


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